Definition

Answering-machine detection (AMD)

Also called: AMD, Answering machine detection, Voicemail detection

Answering-machine detection analyzes the first seconds of an answered outbound call to tell a live person from a voicemail greeting.

When an outbound call is answered, answering-machine detection (AMD) listens to the first moments of audio and classifies the call as a person or a machine. A person tends to say a short greeting and then pause; a voicemail greeting is usually longer and continuous, and often ends with a beep.

AMD matters most for predictive dialing, where the dialer places more calls than there are free agents. Without it, agents spend a large part of their day listening to voicemail greetings.

Trade-offs to know:

  • Detection delay: classification takes a moment, so the person who answered may hear a short silence before an agent comes on.
  • False positives: a real person classified as a machine is hung up on. That is a lost contact and, if it happens often, a poor experience for the people called.
  • False negatives: a machine passed to an agent costs a few seconds of agent time but does not affect the person called.

In OVOKY, answering-machine detection is on by default for predictive campaigns. Calls classified as machines are hung up and the attempt is logged on the contact, so it can be retried later.

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